Voice of Beaver athletics

96.1 FM WBWH and The Witmarsum cover all Bluffton University sports, through written articles, posted videos, or live broadcasts.

Communication and theatre

Learn to communicate with truth,  authenticity and authority

34 gigabytes. That’s how much information the average American consumes each day – enough to overload a laptop in a week. And that may be on the light side. The study reporting that Americans consume 100,000 words of information daily is a few years old.

How best to communicate so others hear, listen and respond?

Bluffton communication students learn to craft messages and produce and manage content across multiple platforms - sometimes referred to as convergent media. They learn why and when certain communication techniques are effective.

Communication and Media major

Core courses provide a foundation in contemporary media studies and in the traditional liberal arts elements of communication. Optional concentrations provide training in specific media production and professional communication.

Concentrations include:

  • Public relations
  • Journalism
  • Sports media
  • Leadership communication

Competitive paid positions, internships and extracurricular activities such as the The Witmarsum student-driven media, FM radio station, theatre performance and an oratorical contest provide opportunities for you to put classroom learning into practice.

  • We are moving into an age where storytelling is crucial and the thirst/need for information is ever increasing.
  • According to a 2018 study by the Strada Institute for the Future of Work, communication, journalism and related programs are among the top three majors leading to the least ‘under-employed’ graduates. The only two with less underemployment were engineering and computer information sciences.
  • It’s a versatile major with vast career opportunities.
  • You'll be prepared for a wide variety of careers in public affairs, media relations, church promotion, higher education, communication research, political communication, public speaking, organizational leadership and more.

a major in communication and media

Complete a major in communication and media in four years with the following guidelines.

Noah Heiing

Noah’s story

Noah Heiing ’24, a communication and media major from Delphos, Ohio, wants high school students to understand it’s okay if they don’t have life figured out at 18.

Olivia (Lou) Westcott

Olivia’s story

Olivia (Lou) Westcott ’23, a convergent media  major from Toledo, Ohio, knew her interest was confirmed after an internship with WLIO-TV to pursue a career in broadcast news.


Add a minor to meet your professional goals, to broaden your knowledge or to set your resume apart. For instance, a marketing or graphic design major might be interested in a public relations minor; a social work or psychology major might be interested in a communications minor.

The Wit staff meeting

Coursework from the religion and communication programs are combined for a minor relevant for students interested in serving in church-related organizations. It is an excellent addition to a Biblical and theological studies or worship arts major. 
>>> course requirements

Develop your skills in interpersonal and organizational communication, media studies, journalism and persuasion.
>>> course requirements

Develop skills in writing, visual communication, digital and interactive technologies essential for careers in digital, print and convergent journalism.
>>> course requirements

Learn the history, theory, and ethical and social impacts of television, film, social media and other digital and interactive media.
>>> course requirements

Courses in journalism, graphic design, marketing, analytics and crisis communication offer a preparation for a career as a communication liaison and strategist in nonprofit and corporate settings.
>>> course requirements

Theatre study at Bluffton provides training and experience in many performance areas such as acting, directing, set construction, makeup design and execution, costuming, lighting and sound design and stage management. Participation in Bluffton theatre productions gives you a chance to experience all facets of theatrical production. 
>>> course requirements

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Voice of Beaver athletics

96.1 FM WBWH and The Witmarsum cover all Bluffton University sports, through written articles, posted videos, or live broadcasts.